It’s time to get all glued up on Schwarzkopf and their new product launches from the Got2b and Supersoft ranges. I’m quite a wig enthusiast and, while my wig collection is still small, I love the freedom of expression that I have when it comes to my hair.
That being said, I have actually never used any glue to lay my wigs down. I quite literally go commando with my wigs, which can be risky living in a city as windy as Cape Town. But that all changes, thanks to the Got2b range. Keen to learn more? Read this release for more.
Got2b Launch
Introducing Got2b Glued, the super styling range from Schwarzkopf for bonding and styling lace wigs. You can create a multitude of trendy, Afro-chic hairstyles that deliver hold so strong, they will last and last. And last.
The Glued series includes the got2b Glued Blasting Freeze Spray, got2b Glued Water Resistant Spiking Glue Gel, got2b Glued Ultra Glue Styling Gel and got2b Glued Spiking Wax.
Get hair that screams “look at me” with got2b’s innovative range of extreme styling products. Inspired by the latest trends, got2b from Schwarzkopf is THE super styling range for hair with attitude.
You are #MEbyME – whoever you want to be.
Got2b Glued Product Overview
The Glued product range from Schwarzkopf, includes a total of 6 products and is now available at leading retailers including Dischem, Clicks, Checkers and Pick N Pay, and online at Takealot, with hair care products ranging from R49.99.
Got2b Glued Blasting Freeze Spray is versatile, which is just what you need when you live a busy life. It‘s a styling product you can rely on for outrageous hold! Freeze that style into place with got2b Blasting Freeze Spray. This strong-hold hairspray fixes and holds any styling result until the next shampoo.
Got2b Glued BLASTING FREEZE SPRAY 300ml and 100ml, RSP R145.50 and RSP R49.99
For “screaming hold”.
Got2b Glued Water Resistant Spiking Glued Gel is our water-resistant hair styling gel, and its no-joke hold has crazy staying power. Go all night, but once the fun is over easily “un-glue” with a little shampoo. Got2b Glued Gel is leading the way in securing wig and frontal units.
Got2b Glued WATER RESISTANT SPIKING GLUE GEL 150ml, RSP R137.99 & 50ml RSP R49.99
Water-resistant spiking glue for “screaming hold”.
Lay your edges like an expert with Got2b Ultra Glued: the strongest got2b hold ever! This styling gel has a non-sticky and non-greasy formula that will smooth your baby hairs and keep your lace front in place without leaving any white residue.
Got2b Glued ULTRA GLUED STYLING GEL 150ml, RSP R137.99
A non-sticky and non-greasy formula for edges to smooth baby hairs and leave your lace front in place without any white residue.
Our Got2b Glued Spiking Wax is the first wax with this incredible hold. This wax gives you any extreme style but is easily re-mouldable to get precisely the look you desire. It molds effortlessly like wax, has the incredible, long-lasting hold of glue, but without the crunchy finish.
Got2b Glued SPIKING WAX 75ml, RSP R119.99
A wax that molds effortlessly and has the long-lasting hold of glue for “screaming hold”, without the crunchy finish.
Supersoft Launch
Schwarzkopf, the trusted hair care brand, now offers a haircare range for the whole family with Supersoft and its added micronutrients and vegan formulas to ethically care for your hair.
The good-for-you formulas from Supersoft care for your hair and that of your family, only with the ingredients your hair really needs. The vegan formulas are infused with micronutrients – well known for strengthening and vitalising – without using any parabens, silicones, or animal-based products– composing of Vitamin B3, Natural Soy Protein, and Magnesium Mineral. A selective 3-dimensional complex of ingredients to bring out the best of your natural hair properties: Strengthening, Nourishing, and Caring.
Enjoy strong, healthy hair from roots to tips.
Beautiful hair starts with nourishing it with Supersoft Shampoo and Conditioner so you can #CREATEYOURSTYLE. The vegan formula leaves you and your hair with a good feeling, #FeelGood.
Ethical beauty is here to stay
Embracing an all-natural, vegan lifestyle resonates with customers today more than it has ever before. Supersoft is based on vegan formulas that are free from parabens and silicones. We know that by doing good, you feel good. Join us on this beautiful journey to living a more authentic and ethical life.
Supersoft Product Overview
The Supersoft product range with a total of ten lines includes three specialised varieties of Shampoos and Conditioners formulated for specific hair types and concerns, and lines for Men and Kids.
Supersoft is now available at leading retailers (Dischem and Checkers) and online (Takealot) with hair care products ranging from R34.99.
Supersoft STRENGTH & VITALITY
With micronutrients and biotin to protect against breakage for fair or weak hair. The strengthening complex makes hair 10x stronger. Achieve shiny hair full of radiant vitality that is three times easier to comb. Vegan formula, no silicones.
Supersoft STRENGTH & VITALITY SHAMPOO 400ml, RSP R44.99, Supersoft STRENGTH & VITALITY CONDITIONER, 250ml, RSP R34.99.
Supersoft COLOUR SHINE
Formulated with strengthening micronutrient-complex and UV filters to protect colour-treated or highlighted hair for up to 10 weeks for radiant lasting colour. With strengthening complex and UV-filter. Vegan formula, no silicones.
Supersoft COLOUR SHINE SHAMPOO 400ml, RSP R44.99, Supersoft COLOR SHINE CONDITIONER, 250ml, RSP 34.99.
Supersoft REPAIR & CARE
Formulated with a strengthening micronutrient-complex, Shea Butter and Coconut Extract to revitalise dry or damaged hair for healthy-looking hair. Vegan formula, no silicones.
Supersoft REPAIR & CARE SHAMPOO 400ml, RSP R44.99, Supersoft REPAIR & CARE CONDITIONER, 250ml, RSP R34.99.
Supersoft MEN
Formulated with strengthening micronutrient-complex and Hops-Extract for daily use on normal hair to strengthen, nourish and boost volume. Vegan formulas, no silicones.
Supersoft MEN 400ml, RSP R44.99.
Supersoft For KIDS, HAIR & SKIN
Developed specifically for the hair and skin of children, the vegan range gently cleanses and cares, for a tangle- and tear-free cleansing and combing regimen. Without artificial dyes, and silicones, the Supersoft SHAMPOO & SHOWER GEL, Supersoft SHAMPOO & CONDITIONER and leave-in Supersoft DETANGLING SPRAY are suitable for sensitive skins.
Supersoft KIDS & CARE SHAMPOO & SHOWER GEL 250ml, RSP 34.99, Supersoft KIDS SHAMPOO & CONDITIONER, 250ml, RSP R34.99, Supersoft KIDS DETANGLING SPRAY, 150ml, RSP R34.99.
About Schwarzkopf
More than 120 years ago, chemist Hans Schwarzkopf laid the foundations for a truly international brand that stands for quality, reliability, expertise, and innovation. Today, Schwarzkopf is a global pioneer in hair cosmetics. It is the leading haircare brand in Europe for colour and styling, and the most successful online hair cosmetics brand in China. Schwarzkopf is Henkel Beauty Care’s largest brand for consumer goods and the professional hair salon industry. Its products include hair colourant Palette Deluxe, and hair care and styling products Supersoft, Taft, Gliss, and got2b.
Khalipha Ntloko 